After promotional emails were sent to readers informing them that new digital editions were replacing their print counterparts last Friday, Penton officially announced that its Technology Media Group, which publishes Windows IT Pro, DevPro, Power IT Pro and SQL Server Pro, among other brands, will go completely digital starting in May.Peg Miller, the company’s tech group leader, says the only remaining print title will be System iNEWS ProVIP, which is a high-end and high-priced journal. The Technology Media Group is one of about 18 different b-to-b verticals that Penton targets. Miller says the transition was triggered by a combination of signs. Research done with readers and advertisers indicated that interest was shifting to the digital platform and that was translating into an increase in digital edition readership. “Over the last year, we started seeing double-digit gains in our digital edition subscriptions—and those were a very basic edition without our full strategy,” she says. That strategy includes relaunching the digital editions with a richer media experience including audio and video.While Miller declined to provide details on the performance of the print brands. Nevertheless, Miller says the new production workflow is freeing up the content team from what was previously a print-centric approach. “This has liberated our content team from print-centric deadlines to think more about what the customers want,” she says. Miller also declined to offer details on any changes in subscription pricing and advertising rates, but notes that ads are being sold on more long-term schedules rather than the one-offs that made frequent appearances in the print editions. The staffing implications of the change are unclear at the moment and Miller says resources will continue to be looked at as the new digital production workflow is ironed out over the next year. Transitioning to all-digital formats has become a common occurrence for publishers, particularly in the technology vertical. But only a few years ago, that meant online-only. Now, of course, publishers have more platform options available to them. Ziff Davis Enterprise announced its “OmniDigital” strategy last October when it planned to take its brands all-digital, focusing on websites, mobile sites, tablets and digital editions. That plan had barely gotten underway when ZDE was sold to online lead-gen company QuinStreet in early February.
Prevention’s new clean design is clearly built with the mobile user in mind. On a desktop there are two highly visual columns above the fold and, below the fold, the content is reorganized into a single column with an endless scroll. Users can navigate the site with a hamburger menu that drills into eight content categories or through a horizontal nav of what are presumably the brand’s most popular categories. On a phone everything is organized into a single column with the hamburger menu acting as the only navigation tool. Lifestyle publisher Rodale introduced its first new website rollout this year with Prevention.com and says that it’s the beginning of more to come. Additionally, the company has partnered with Outbrain to integrate its discovery platform to create a more personalized user experience. Rodale purports that its portfolio of sites, which also includes Men’s Health, Women’s Health, Runner’s World and Bicycling, attract more than 50 million monthly unique visitors, with prevention accounting for more than 12 million alone in January. What’s more, this site will serve as the prototype for all future relaunches. Display ad units seem to dominate the monetization model, with little to no evidence of sponsored content. But on a mobile device, advertisers will likely favor the viewability of the units because they are seamlessly integrated with content.
Toyota Share your voice 9:55 2020 Toyota Supra review: A solid sports car that’s rife with controversy Audi Toyota Classic Cars Car Culture 2018 Dodge Challenger SRT Demon: Holy hell Comment 1 47 Photos The 4th generation Toyota Supra becomes a performance icon 2020 BMW M340i review: A dash of M makes everything better Tags The new Toyota Supra feels suspiciously like a BMW Z4 Now playing: Watch this: More From Roadshow Enlarge ImageThis black beauty set its new owner back a staggering $176,000 at auction. Barrett-Jackson People are Supra crazy right now. Specifically, they’re mad for the Mark IV car that was built in the 1990s and early 2000s and immortalized in The Fast and the Furious. Auction prices for these cars have been going through the roof, commanding prices once demanded almost exclusively by muscle cars or European classics. Now though, Supra prices might be headed even higher if the recent sale of a 1997 Anniversary Edition car by Barrett-Jackson is any indicator.How much did this Supra sell for? Well, hold onto your butt because it sold for $176,000 in a no-reserve auction. Just for some context, that car cost approximately $39,900 when new, which with inflation works out to around $63,664 today.So what was it that makes this particular Supra so unique that it would command a price similar to a base-model Audi R8? Rarity, for one. The Anniversary edition was only made in 1997. Next, this car has a targa roof (like the orange car in The Fast and the Furious), of which there were only 376 made in this car’s particular color. Next and maybe most importantly, it’s got a manual transmission.It’s also got low-ish miles – just under 70,000 on the clock — and is also a two-owner, almost totally stock car. That last bit is especially important since many of these cars were modified to the gills when their values weren’t so high.Barrett-Jackson didn’t respond to Roadshow’s request for comment.
Amazon, India’s major online store will start exclusive pre-orders -starting today- for best selling Indian author Chetan Bhagat’s latest non-fiction book Making India Awesome.Following the phenomenal success of his first non-fiction book, What Young India Wants, Chetan Bhagat returns with another book of essays in which he analyses and provides inspired solutions to the country’s most intractable problems—poverty, unemployment, corruption, violence against women, communal violence, religious fundamentalism, illiteracy and more.Using simple language and concepts, this book will enable readers to understand the most complex of problems facing the nation today and present practical solutions on how every citizen can play his / her part in solving them.Some ExtractsTransforming society’s values is especially important. Let’s take an example. If we want to eradicate the menace of corruption, every dishonest act must create deep revulsion within us. Fighting corruption is not restricted to naming and shaming a few corrupt officials. If we think it is okay to cheat in exams, lie to a ticket collector in the train about our kids’ ages and pay a bit of money to avoid a big traffic fine, then at some level we clearly don’t care about eliminating corruption all that much. At best, we hate the politician who gets to steal (while we don’t).The average Indian anywhere in the country is looking for a better quality of life, a certain amount of hope and security and the freedom to make personal choices. The issues that really matter to us are the same. Differences exist, but they don’t run as deep as our politicians would have us believe. A Maharashtrian father wants a good college for his son and doesn’t care whether his MP is a Maharashtrian. An Assamese girl wants the freedom to marry her boyfriend, as does a woman in Karnataka.This similarity of aspirations, at a fundamental level, is what gives me hope. It offers me—and others like me on a national platform—an opportunity to connect everyone. While fiction is fun and entertaining, writers like me also need to share common concerns with the population and propose a few deliverables.The book will be released online and offline on 19 August, 2015.
ChittagongDetectives in several drives arrested 11 fake members of Detective Branch (DB) from different places of the city on Tuesday, reports UNB.Based on several allegations that a gang of miscreants was committing robbery at different places of the city identifying themselves as DB men, detectives carried out the drives in the city, said additional deputy commissioner of DB of Chittagong Metropolitan Police Mohammad Kamruzzaman.During the drive the DB men recovered police handcuff, toy pistols and mobile phone set from the arrestees.On December 28, a gang of fake DB men picked up college student Imtiaz Ahmed and snatched away his mobile phone set and cash.Imtiaz, later, filed a case in connection with the incident.
U.S. Department of Agriculture/Flickr (Public domain)Texas has sent troops to assist FEMA with recovery efforts in Puerto Rico.Texas has sent over 12,000 troops, in addition to medical units and cargo planes, to assist FEMA with recovery efforts in Puerto Rico. The troops are being led by Lt. Gen. Jeffrey Buchanan, the Commander of U.S. Army North at Joint Base San Antonio-Fort Sam Houston.San Antonio Express-News reporter Sig Christenson embedded with Buchanan’s troops in Puerto Rico to bring news about these efforts to the mainland. Christenson said people in Puerto Rico are searching for water, soft drinks, and basic foodstuff.One of the troops’ main objectives was to fortify a dam in San Juan. Christenson says a big problem is that the water is at a high level and stressing the dam, because it rains almost every day.“As one of the engineers told me, you know, it’s a race against time,” Christenson said. “They had no guarantees on being able to hold the dam.”Another part of Buchanan’s mission is delivering supplies. “I’m told that the supplies are getting to people in the 78 municipalities, but there are lots of villages and places in the interior and the very mountainous interior that are very difficult to reach,” Christenson said.Christenson said there’s a distinct lack of communication right now in Puerto Rico.“Most people that we found in our reporting had no idea of how to even get in touch with FEMA on how to file a claim,” he said. “All of those are basic things that, if you are in Houston and you had a flooding incident, that you are going to end up having to file a claim and you are basically told where you can do it.”He said, “If so many people in Puerto Rico are having such a difficult time doing even something as simple as filing a claim, you can bet that things are going to be very, very difficult for a long time.” Share