Following their high-powered sponsorship and promotion in 2015, Cal’s Manufacturing will once again sponsor the prestigious Jamaica Derby at Caymanas Park on Saturday, June 25.Plans for the big day were outlined at yesterday’s promotional press launch in the Trainers’ Room at Caymanas Park. Cal’s marketing manager, Sabrina Thomas, disclosed that her company donated $2 million to the race day, including $1.5 million to the $7 million derby purse.This will be the 96th running of the premier classic for the Sir John Mordecai Trophy, and it marks Cal’s Manufacturing’s third stint as sponsors. The first was in 2011 when TECHNOMOTO scored a stunning upset.”We are indeed happy once again to launch Cal’s Derby Watch six weeks before the race for promotional activities,” said Thomas. “We are excited about the venture, and this intense and extensive promotion is to bring about the buzz and awareness of Cal’s Jamaica Derby 2016,” she added.According to Thomas, among the list of activities scheduled to start on May 13 are live roving reports and interviews in the stands with patrons and on-the-spot giveaways and promotions at six off-track locations by the Cal’s team every Saturday leading up to the big day.Racing secretary DenziL Miller Jr said 11 races would be offered on the day, with Cal’s donating $500,000 for the $180,000 claiming race over a mile, boosting the purse to $1 million, and the CTL Juvenile Cup for maiden two-year-olds with a purse of $850,000. The derby field will include Triple Crown contenders NUCLEAR AFFAIR and FUTURE KING, respective winners of the Post to Post 1000 and 2000 Guineas on April 9.Cedric Stewart, chief executive officer of Caymanas Track Limited, said it was heartwarming at this early stage to participate in the promotional launch of Cal’s Jamaica Derby.”We welcome back CEO Carlton Watson and his hard-working team. Their contribution to the Jamaica Derby has showcased the prestige and capabilities of horse racing through their promotional activities to the wider community across the island,” he said.- O. C.
Share Facebook Twitter Google + LinkedIn Pinterest By Matt Hutcheson, Seed Consultants, Inc.In the past few weeks while making yield estimates and walking corn fields, it has become apparent that ear rots will be a concern this fall. Corn ear rots reduce corn yield, affect grain quality, and can lead to the development of mycotoxins in grain.Below are symptoms and toxin concerns for ear rots that may be present in corn fields this fall:• Aspergillus ear rot: Symptoms appear as an olive-green mold on corn kernels that usually occurs at the tip of the ear. Aspergillus ear rot produces aflatoxin which is toxic to livestock and considered a carcinogen as well.• Fusarium ear rot: Symptoms include white to pink colored mold on kernels. This mold can infect small areas of kernels on the ear or be scattered in a random patter across the ear. Fusarium ear rot sometimes occurs where insects have damaged kernels the ear. Fusarium ear rot produces mycotoxins which create a toxicity concern for both human and livestock consumption.• Gibberella ear rot: Symptoms include a pink mold that usually begins at the ear tip. Fusarium ear rot produces two toxins, including DON which is also referred to as vomitoxin. DON is toxic to livestock, especially hogs.• Diploidia ear rot: Symptoms include a thick white or gray colored mold that begins at the base of the corn ear.It is critical for corn growers to scout fields and determine if ear rots are present. Infected fields should be harvested and dried early, then segregated from grain not affected by ear rots. Adjust combines so lighter, damaged kernels will be sorted out and left in the field. Drying grain to below 15% moisture will prevent further development of ear rots.
Guide to Performing Bulk Email Verification The Dos and Don’ts of Brand Awareness Videos Here’s a little secret about Twitter that you may not know: some people are getting paid to tweet. We don’t mean it’s their job to Twitter as the PR front-end for some large corporation, either. They’re actually getting paid to post advertisements to their Twitter stream. When their followers click though, the end result is cold, hard cash.The Twitter ad industry, an experimental playground where new ideas about making money on the Internet flourish, is made up of a handful of companies who work with advertisers to run in-stream Twitter campaigns. Surprisingly, it’s not as unseemly as it sounds. For the most part, tweets are disclosed, backlash is minimal and the so-called “publishers” – the Twitterers, that is – are making a decent bit of pocket change. Just don’t count on banking 10K per tweet like Kim Kardashian allegedly did. This is part one of a two-part series. Stay tuned for part 2 later today. Part 2 is here. Diluting the Stream?Twitter ads are 140-character missives posted to Twitter that link to an advertiser’s product or service. Some companies allow their users to craft the ad’s text itself while others insist on the advertiser’s own wording. But the end result is the same: someone clicks the ad, the Twitterer gets paid.When first introduced, the concept of in-stream ads was met with backlash and disgust from many in the Twitter community. Advertisers were charged with “diluting the stream” with these irrelevant, unneeded posts. But these days, the backlash seems to be nearly forgotten. Anyone who was offended by someone tweeting ads simply unfollowed them and went on with their life. In fact, that’s the beauty of the Twitter system – if you don’t like what someone says, they’re gone with a click of a button. And when it comes to ads, the reality is that enough people don’t mind (or perhaps don’t even notice) to make the occasional promotional tweet worthwhile for publishers using these systems.Beyond Kim K: Real Users are Making Money There a good handful of companies where a Twitter user can sign up to start advertising to their friends and followers including Twittad, Magpie, Sponsored Tweets, and Ad.ly to name a few. Since the influx of celebrities to Twitter, these companies have become more prominent – Ad.ly and Sponsored Tweets even list some of their celeb publishers right on their homepage. Those lists include everyone from reality stars like Audrina Patridge to artists like Soulja Boy. Take a quick dive through their publisher lists, and it almost seems as if there isn’t a single celeb who hasn’t signed up somewhere to monetize their fanbase. sarah perez Related Posts Tags:#Trends#twitter#web A Comprehensive Guide to a Content Audit Facebook is Becoming Less Personal and More Pro… But a celebrity and their 1.5 million followers isn’t the average user of these services. Instead, the average user is relatively popular within a niche crowd. For example, Magpie reports their average user has follower counts in the three or four digits. Sponsored Tweets says their average user is right around 2500 followers. Obviously, these folks have more than a handful of close friends watching their streams, but they don’t come anywhere near celebrity status. Yes, but How Much Money do People Make?But the real question everyone wants to know is what do people make? Real people? The answer to this question isn’t as simple as quoting an industry average figure. Reports of the $10,000 tweet from Kim Kardashian have people salivating, yet this is far from reality. (Side note: Ad.ly, the company behind that tweet, doesn’t actually disclose what their users make per tweet. Sean Rad, Ad.ly’s CEO, will only say that publishers “can make as much as five figures.” Sponsored Tweets, meanwhile, boasts of a $20,000 payout.) However, outside of Hollywood starlets, musicians and other famous figures, tweeting for cash isn’t some get-rich-quick scheme.Sponsored Tweets says their average payout is $10 per tweet and a user usually gets just a couple of offers per month. Magpie says their users can earn three-figure amounts per month, most in the $100-$300 range. Twittad says their average payout is $15-25 per week. None of these payout amounts are enough money to quit your day job over, but they can easily add up to tidy second income for their users. And if you grow your Twitter following, you can earn even more. John Chow isn’t exactly a Hollywood celeb, but he does tout a follower count of over 50,000. While nowhere near Kim K. numbers, it was enough for his first tweet to earn him $1000 when he signed up with Ad.ly. But simply boosting your follower count isn’t enough to be the next John Chow or Jeremy Shoemaker who claims he earned 14K in a month – it all depends on who follows you back and how engaged they are. Without active followers clicking through on your ads, you’ll be lucky to earn a dollar. Stay tuned for Part 2 coming later todayPart 2 is here.